YouTube
STAY HOME WITH ME
2020 In March of 2020, in the immediate week following the nation-wide lockdown amidst the COVID-19 pandemic, YouTube aimed to use it’s platform to communicate public safety measures. Google Creative Lab created a YouTube campaign featuring influencers encouraging the public to stay home.

Role: Art direction, visual idenity design
Credits: Kevin Proudfoot, Jessie Juriga, Donica Ida, Emily Moore, Emmett Kim
Credits: Kevin Proudfoot, Jessie Juriga, Donica Ida, Emily Moore, Emmett Kim
Launched March 2020
Press: The Verge, Variety, BBC, Adweek, Ad Age
Press: The Verge, Variety, BBC, Adweek, Ad Age